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SEO optimisation · Smart Design

Advanced SEO for Google
and visibility in AI search

More visitors and enquiries through Google and AI assistants, with technical SEO, strong content and local visibility.

We analyse your website, fix technical issues, optimise your pages and make sure your Google Business Profile is right. On top of that we structure your content so that ChatGPT, Gemini and Google AI Overviews understand and mention your business too. Transparent, with clear reports and no tricks.

Found in search engines and AI assistants

GoogleAIOpenAIClaudePerplexityGoogle GeminiBBing
Search engines

Next-generation SEO

Good rankings start with a site Google can read effortlessly, that loads fast and answers what your customers are looking for. We tackle the technology and the content together.

What we do:

  • Technical SEO: indexing, sitemap and canonical tags
  • Structured data (Schema.org) for rich results
  • Core Web Vitals and loading speed
  • Content strategy built on real search queries
  • Internal links and quality external links
AI search

Visible in AI search results

More and more people ask their question to ChatGPT, Perplexity, Gemini or Google AI Overviews. These systems mention businesses whose information they can clearly understand and verify.

How we make you findable:

  • Structured content with clear answers
  • Entity and schema markup for your business, services and location
  • FAQ markup on the right pages
  • An llms.txt file for AI crawlers
  • Consistent business details across the web
Our SEO approach

Everything you need to get found

From the technical foundation to monthly figures: one team that handles your entire SEO journey.

Technical audit

We check speed, indexing, sitemap, redirects and errors, and fix the bottlenecks.

Keyword research

The keywords your customers actually search for, per service, region and language.

On-page & content

Titles, descriptions, headings and copy that rank in Google and convince visitors.

Local SEO

A complete Google Business Profile, reviews and visibility in your own area.

Link building

Relevant, trustworthy references that build your authority, without risky tricks.

Reporting & dashboards

Insight into rankings, traffic and enquiries through Search Console, Analytics and a clear monthly report.

By industry

SEO for your industry

A restaurant is searched for differently than a webshop or a contractor. We tune keywords, pages and structured data to how customers in your industry search.

Industries we work for:

RestaurantsSalons & clinicsWebshopsConstruction & tradesTaxi & transportLocal services
Why Smart Design

Why Smart Design

SEO works best when the website itself is built well. Because we also build the sites, we improve not just the surface but the code underneath.

What sets us apart:

  • We build the site ourselves, so technical SEO is in the code
  • SEO in 3 languages, including Arabic
  • Transparent monthly reports
  • No long contracts

3

Languages NL/EN/AR

100

Lighthouse target

1x/mo

Reporting

Packages

Choose the plan that fits you

Start with a solid foundation or go for ongoing growth. We tailor both plans to your goals.

Starter

  • Technical SEO audit
  • Google Search Console and Analytics setup
  • Keyword research for your main services
  • Title and description optimisation
  • Structured data (Schema.org)
  • Google Business Profile setup

Growth

  • Everything in Starter
  • Ongoing content and page optimisation
  • Local SEO and review strategy
  • Link building
  • Optimisation for AI search (FAQ markup, llms.txt)
  • Multilingual SEO (NL/EN/AR)
  • Monthly report and review call

Custom pricing — request a quote

Process

How we grow together in Google

01

Audit

A full analysis of technology, content, competition and your visibility in AI search.

02

Strategy

A priority list with the biggest opportunities first, aligned with your goals.

03

Optimise

Technical fixes, content optimisation, local SEO and structured data.

04

Measure & report

Monthly insight into rankings, traffic and enquiries, plus the next steps.

Our work

Projects we built

AF
AM Film

AM Film

amfilm.nl

2026

Website and business platform for a video production studio: CRM, client portal, galleries, quotes, invoices, subscriptions and its own app.

LaravelVueInertiaMollie
DS
Dkhoni Shop

Dkhoni Shop

dkhonishop.nl

Multilingual webshop for original Dkhoni perfumes in Europe, with collections for men, women and unisex, fragrance notes per product and secure checkout through Mollie.

LaravelSDCommerceWebshopMollie
M
Menuify

Menuify

menuify.nl

2026

A complete SaaS platform for restaurants: QR menu, online ordering and delivery, point of sale (POS), kitchen display and accounting.

SaaSLaravelReactPOS
FAQ

Questions about SEO

Technical improvements often take effect within a few weeks. Lasting ranking growth usually takes 3 to 6 months, depending on your industry and competition.

No, and no honest party can promise that: Google decides the order itself. We do guarantee a transparent approach and measurable improvement you can see in your reports.

We increase the chances with structured content, schema markup, FAQ markup, an llms.txt file and consistent business details. Which sources an AI assistant mentions is up to the assistant, but a clear and trustworthy site is included far more often.

We fully set up your Google Business Profile, make sure your name, address and phone number match everywhere, help you with reviews and create pages for the places you serve. That way you appear in Google Maps and in “near me” searches.

Yes. We write and rewrite pages, service copy and FAQs in Dutch, English and Arabic. You provide the expertise, we turn it into copy that ranks and reads well.

Every month you receive a clear overview of rankings, traffic, enquiries and the work carried out, based on Google Search Console and Analytics. No jargon, just concrete next steps.

No. We typically work with an arrangement you can cancel monthly; the exact terms are set out in your quote. We want you to stay because of the results, not because of a contract.

Ready to be found?

More customers through Google and AI

Tell us about your website and your goals. You will receive a personal reply and a no-obligation proposal within one business day.