Smart Design builds websites, webshops and apps for businesses in Haarlem and Kennemerland: custom-made, fast, easy to find in Google and available in Dutch, English and Arabic.
Our office is on Roordastraat in Schalkwijk. So you can simply drop by for a coffee and a first conversation, or we come to your business in the city centre, in Haarlem-Noord or elsewhere in the region.
Many Haarlem business owners have worked with an agency that is far away: you email a change and only hear back a week later. With us, you sit across the table from the people who actually build your website.
We know the city. We know how busy the Grote Markt and Zijlstraat are on a Saturday, that a shop in Schalkwijk attracts different customers than a concept store in the Gierstraat, and that a beach pavilion in Zandvoort is mostly searched by tourists in summer. We use that knowledge when we structure your website.
What that means for you:
Smart Design · Haarlem
Roordastraat 47, Haarlem-Schalkwijk By appointment at our office, at your location or online.
From a city-centre shop to a tradesman in Heemstede: every sector has different visitors and different goals.
Around the Grote Markt, Zijlstraat and Kruisstraat, visitors often check opening hours and directions on their phone. We make sure that information is right and that your shop also sells online.
A menu that reads well on mobile, easy table reservations and online ordering for pick-up or delivery, without paying high commission to an ordering platform.
Online booking, treatments with prices on request and a webshop for your care products, all from one admin panel.
A website showing your projects, a clear service area and a quote form that asks the right questions, so requests from Haarlem and the surrounding area are immediately usable.
For clinics, consultants and offices: a trustworthy look, clear explanations of your services and a secure way to receive enquiries.
Already selling online or want your own app for customers or staff? We build webshops with Mollie and iDEAL, and apps for iPhone and Android.
Anyone searching for "hairdresser Haarlem" or "restaurant Zandvoort" first sees a map with three businesses. Competition for those spots in Haarlem is fierce, because many businesses are close together. A good-looking website alone is not enough: Google also needs to understand where you are and what you do.
That is why we build every site with local SEO at its core, and give you practical tips you can apply yourself.
Local SEO tips:
We handle the technical side: structured data with your address, fast loading times, a sitemap and submission to Google Search Console.
Keywords with a place name
Haarlem attracts many tourists and day-trippers, and is home to many English-speaking expats and Arabic-speaking entrepreneurs. A website in Dutch, English and Arabic speaks to all of them in their own language.
From Schalkwijk we reach you quickly anywhere in the region. If you are further away, we work together online just as easily.
We do not use a stock theme you share with a hundred other businesses. Every website is custom-built with Laravel and Vue, with its own admin panel where you edit texts, photos, products and opening hours yourself.
As your business grows, the site grows with it: a webshop with iDEAL through Mollie, a booking system, a link to your accounting software or an app for your regular customers.
10–20
Working days to launch
3 mo
Warranty after delivery
3
Languages: NL, EN, AR
Daily
Backups
Three steps, with personal contact whenever you want it.
We talk about your business, your customers and your local competitors. You then receive a proposal with a schedule and a clear price.
You approve the design, we build the site with your texts, photos and local SEO, and set up your admin panel.
The site goes live on your domain, we submit it to Google and go through your admin panel and Business Profile together.
cameliarestaurant.nl
Restaurant website with online menu and ordering, connected to a point-of-sale system (POS), kitchen display and automatic invoices.
nanikasbeauty.com
Multilingual beauty webshop for skincare, make-up, hair and fragrance, with Mollie payments and a fully translated admin panel.
professioneel-klussenbedrijf.nl
Website with its own admin panel for a construction company: tiling, plastering, partition walls and renovations, with quote requests.
Yes. Our office is at Roordastraat 47 in Haarlem-Schalkwijk. Just make an appointment so we have time for you. We are also happy to visit your business.
No. We work across Kennemerland and the rest of the Netherlands, and also for clients in Belgium and Germany. Outside the region we mostly collaborate online.
That depends on the number of pages, languages and features such as a webshop or bookings. After a first meeting you receive a quote with a fixed price, with no surprises later.
A standard website is usually live within 10 to 20 working days. A webshop or app with custom features takes longer; you get a concrete schedule up front.
Yes. We check that your profile is complete, link it to your website and explain how to collect and reply to reviews. That improves your chances in Google Maps.
Yes. We build with support for Dutch, English and Arabic as standard. Arabic is displayed fully right-to-left, and we can discuss your project with you in Arabic.
You get a three-month warranty on what we built. We make daily backups and remain available for updates, extensions and questions.
Tell us about your business. Within one working day you get a personal reply and a proposal for a no-obligation meeting, at our office, at yours or online.
