Website for a digital dental laboratory, presenting services such as crowns and bridges, facings, CAD/CAM design and implant prosthetics, built in WordPress with Elementor.
Bright Lab is a digital dental laboratory that produces restorations such as crowns, bridges and facings, and works with digital design through CAD/CAM. The lab is connected to the Bright Aesthetic dental clinic in Eindhoven, but wanted an online presence of its own: a website that shows what the lab makes and how it works, and that the team can expand itself without technical knowledge.
The solution
We built a clearly structured website in WordPress with Elementor. The homepage introduces the lab and its digital way of working, with an overview of the services, a section on the equipment used, a video and a block of frequently asked questions. The services page lists the lab's specialities: crowns and bridges, facings, digital design with CAD/CAM, implant prosthetics, clear aligners and fillings. There are also pages about the lab, a blog and a contact page. Orders and appointments go through the contact page and by phone, and the site links to the Bright Aesthetic website, so visitors can easily move between clinic and lab. Because the site is built in WordPress with Elementor, the team can edit pages, texts and images visually by itself.
Key features
Presentation of the services: crowns and bridges, facings, CAD/CAM design, implant prosthetics, aligners and fillings
Homepage with the digital workflow, equipment, video and frequently asked questions
Pages about the lab, a blog and a contact page
Ordering and appointments through the contact page and by phone
Link with the website of the Bright Aesthetic dental clinic
Pages editable visually with Elementor
Legal pages such as privacy policy, terms and conditions and disclaimer
Technology
The website is built in WordPress with Elementor as the page builder. This allows the lab to add new pages, services and blog posts and adjust existing content without any programming knowledge. The site is responsive and works on phone, tablet and computer.
Result
Bright Lab now has its own website that presents the lab and its digital way of working, separate from yet connected to the dental clinic. Dentists and patients see at a glance which restorations the lab makes and how to get in touch, and the team continues to expand the content itself.
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